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Joico Colour Intensity - True Lav 118ml

5 Customer Reviews Write a Review
$32.95 $24.71
(You save $8.24)
IN STOCK - order by 12pm for same business day dispatch!
Free shipping on orders over $100 (NZ only)

Joico Colour Intensity - True Lav 118ml

DISCOVER A DAZZLING SPECTRUM OF BOLD, BRILLIANT COLOR WITH JOICO COLOR INTENSITY - our intensely concentrated pigments designed to help you create over-the-top vibrancy that lasts through 15 shampoos.

Available in a rainbow of semi-permanent shades, Color Intensity's intermixable formula can be applied straight from the tube, or mix and mingled to your heart's content for endless creative possibilities. Bonus benefit: no developer required!

Why you'll love them:

  • Over-the-top vibrancy that lasts through 15 shampoos
  • Packed with award-winning K-PAK's powerful Quadramine Complex - for guaranteed healthier hair after every color service
  • Ultra nourishing Kukui Nut Oil helps leave hair gorgeously conditioned + amps up shine
  • 20 intermixable shades = endless creative possibilities

Directions:

  1. Apply to clean, dry hair 1 - 4-inch from the scalp.
  2. Process for 20 minutes.
  3. Rinse well for several minutes, rinsing different colors separately.
  4. Shampoo with Color Endure or K-PAK Color TherapyTM.
  5. Apply K-PAK Cuticle Sealer, then rinse.
  6. Finish with K-PAK Intense Hydrator. 

Recommend Color Endure (normal color-treated hair) or K-PAK Color Therapy (damaged color-treated hair) for at-home color maintenance.

Write a Review
  • Very...
    5

    Posted by mariko h on 6th Nov 2023

    Very good internet shopping

  • Joico colour intensity TRUE...
    5

    Posted by Lynette O on 1st Oct 2023

    Great product very pretty colour lots of comments

  • Joico Colour Intensity - True Lavender
    2

    Posted by Unknown on 1st Mar 2022

    I was really disappointed with this colour. I'm an ex hairdresser, so when I saw this by Joico I was excited to try it out. I took it to my hairdresser who was also disappointed with the result. We were both expecting an awesome, vibrant "intense" shade of Lavender. Unfortunately there was nothing "intense" about it.
    My hair was pre lightened & unless you bleached the hair until white I doubt it would work.
    I have used many semi permanent "purple shades" on my hair with great results, but unfortunately this product isn't one of them.
    There is no way it will last anywhere near 15 washes.
    I love Joico, but not this product sorry to say.

  • A Bit...
    3

    Posted by Karen C on 1st Mar 2022

    Pretty colour, BUT unless you bleached hair until it was really white it doesn't have much colour to it. My hair was highly bleached & the colour was very light. I was expecting it to be a bit darker & intense.
    Doesn't seem to stain the hair like other semi permanent 'purples" I've used before so I'm a bit disappointed. Definitely nothing "intense" about this colour.

  • Great
    4

    Posted by Emma on 17th Nov 2021

    Colour was a easy to apply and seems to be lasting. Quite happy with it.

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