Oribe Bright Blonde Essential Priming Serum 100ml

Oribe Bright Blonde Essential Priming Serum 100ml

An essential first step when caring for blonde hair. Specially formulated with violet and pearlized pigments, our brightening serum tones and eliminates brassiness while replenishing moisture and protecting up to 232 °C / 450°F. Hair is left restored, touchably soft and lit from within.

Key Benefits:

• Provides 232 °C heat protection
• Brightens, tones and eliminates brassiness
• Helps to repair and strengthen over-processed, brittle hair
• Replenishes lost moisture to hydrate and restore softness to dry hair
• Smoothes the cuticle and helps to improve elasticity
• Enhances vibrancy for healthier looking hair

Usage:

Work through damp hair before styling to protect, tone and hydrate.

Key Ingredients:

• Violet and Reflective Pearlized Pigments correct brassiness, tone highlights and impart luminescent brightness and shine.
• Brightening Complex (Lemon, Ginger Root and Chamomile Extracts) optimizes shade, tonality and luminosity.
• Sodium Hyaluronate absorbs into hair to moisturize while Hydrolyzed Hyaluronic Acid acts as barrier on the hair fiber to lock in hydration and protect from moisture loss.